Food labels, in plain English.
I'm Eddy: a firefighter, a dad of two, and the only person behind Unwrap. It started as an app that reads the back of the packet for you. Now it's also a library of make-your-own cards, proper recipes and free lessons for schools.
Four ways in.
The app
Scan a barcode, see a score with the flagged ingredients behind it, and find a simpler swap.
See the app →
Make Your Own
Short cards for the shop-bought things that are easy at home: sauces, bread, crisps, yoghurts, seasonings.
Browse the cards →
Recipes
Proper meals built from the Make Your Own cards. Cheap ingredients, short methods, nothing that needs a packet.
Find a recipe →Free lessons
Ready-to-teach packs on reading food labels, for primary, secondary, Cubs and Scouts. Free with an account.
See the lessons →
One person, around the shifts.
I'm a serving firefighter and a dad of two boys, and I build Unwrap at home in the North West, around shifts and school runs.
Unwrap isn't here to tell you what to eat. It shows what's on the label, explains it in plain English, and points to simpler options if you want them. What you do with that is up to you.
There are no ads and no money from food companies, and I don't sell anyone's data. It's paid for by the people who choose to support it.
How I score food, and the evidence behind it →What I've been scanning.
Every week I pick up a few everyday products, turn them over and post what's on the back.
9.4carmine
8.2carmines
4.0sodium nitrite
6.5cellulose gumGot a packet handy?
Scan it. It's free, and you don't need an account.